What is the carbon footprint of Instagram?

Using Instagram for just one hour generates approximately 90g of CO2. This is equivalent to driving 130km in a standard car.

How many trees do I need to plant to offset Instagram?

To offset a year of typical usage of Instagram (approx. 32.8kg of CO2), you would need to plant about 2 trees.

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Carbon Footprint of Instagram

Did you know that using Instagram for just one hour generates 90g of CO2? That's equivalent to driving 130km in a standard car.

Calculate Your Footprint

How many hours do you use Instagram per week?

hrs/week

0 kg

Yearly CO2 Emissions

0 trees

Needed to Offset

"Offset your scroll time without changing your habits."

Yearly Impact Comparison

IdleForest

Instagram

*IdleForest offsets ~200kg CO2/year on average per user.

Sources & Methodology

Carbon Trust (2021) & IEA

Estimates ~55g/hr for streaming video.

IdleForest Calculation

Offset calculations assume an average mature tree absorbs ~20kg CO2 per year. Usage hours are based on typical user averages.

Compare with Related Apps

TikTok

Social

160g CO2 / hour

Requires 5 trees/yr to offset

Twitter / X

Social

36g CO2 / hour

Requires 1 trees/yr to offset

Snapchat

Social

50g CO2 / hour

Requires 1 trees/yr to offset

About IdleForest

IdleForest is a passive browser extension that plants trees while you browse, game, or stream. It uses your unused internet bandwidth to fund reforestation projects.

Download for Windows

3x TREES

✓Free to use

✓No account required

✓Open source